Dhurata - Media blog 1 - exam - Mr Pall

  1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential). WWW:  Good attempt for this baseline assessment. You are able to recall key stories from GQ CSP pages to support your essay. EBI:  -Revise other media effect theories  -Learn BBC's remit in relation to the Newsbeat CSP -Your essay should reference more examples from both CSP magazines especially Gentlewoman. You also need to include more on audience and industry for both magazine CSPs. 24/40  C 2) Focusing on the BBC Newsbeat question, write three ways it helps to fulfil the BBC's mission statement that you didn't include in your original assessment answer. Use the mark scheme for ideas. ·          Newsbeat informs Radio 1 listeners about the news – important events going on in the UK and around the world including breaking news and developing stories. This includes politics, economics, crime, sport and e...

  Narrative Go to our Media Magazine archive (issue MM79 ) and read the feature All Too Well on Taylor Swift and how she controls her own narrative. Answer the following questions:  1) Why is Taylor Swift re-recording her earlier albums?  In 2005, aged just 15,  Swift signed a record deal with the label which gave it  ownership of the masters to her first six studio albums.  Swift’s deal with Big Machine ended in 2018 and she  signed with Republic Records, but the masters remained  with her former label, which was subsequently purchased  by American businessman Scooter Braun for a reported  $300m – with his purchase of the label, Braun became  the owner of Swift’s masters, which he sold to Disney’s  Shamrock Holdings (a private investment firm run by  the Disney family) in late 2020 on the condition that  he would continue to financially profit from them.  Swift quickly announced her intentions to re-record...

  1) Media Magazine reading Media Magazine 72 has a feature linking YouTube influencers to A Level media theories. Go to our Media Magazine archive , click on MM72 and scroll to page 60 to read the article ‘The theory of everything - using YouTubers to understand media theory’. Answer the following questions: 1) How has YouTube "democratised media creativity"? The YouTube platform  has democratised media creativity,  with ordinary users uploading their  own content: they are ‘produsers’  (producer-users) and ‘prosumers’  (producer-consumers). 2) How does YouTube and social media culture act as a form of cultural imperialism or 'Americanisation'?  We could argue  that YouTube influencers encourage  the spread of US cultural references, language and attitudes. This form of  globalisation implies a dominance of  Western cultural attitudes (cultural hegemony). 3) How do influencers reinforce capitalist ideologies?  Most globally po...

  Media Magazine reading Media Magazine 55 has an overview of technology journalist Bill Thompson’s conference presentation on ‘What has the internet ever done for me?’ It’s an excellent summary of the internet’s brief history and its impact on society. Go to  our Media Magazine archive , click on MM55 and scroll to page 13 to read the article ‘What has the internet ever done for me?’ Answer the following questions: 1) Looking over the article as a whole, what are some of the positive developments due to the internet highlighted by Bill Thompson? Today, the network is becoming invisible, as  connectivity becomes seamless, pervasive and  fast enough to just work most of the time . 2) What are the negatives or dangers linked to the development of the internet? Makes it  next to impossible to stop spam, abuse or the  trading of images of child abuse. We should be acutely  aware of what it is,  how it works, and  how to ensure it  is a tool ...

1)   Magazines: Front cover practical task 2)  Magazines: GQ - Language and Representation 3) Magazines: GQ - Audience & Industry 4) Magazines: Front cover practical task LR 5) Magazines: The Gentlewoman - Language and Representations 6)  Magazines: The Gentlewoman - Audience and Industries 7)  Magazines: Industries - the appeal of print and independent magazines

  1) Writer's Edit journal article Read this excellent  Writer's Edit academic journal article on the independent magazine industry  and answer the following questions: 1) What is the definition of an independent print magazine? The independent print magazine is characterised as “published without the financial support of a large corporation or institution in which the makers control publication and distribution…“independent” in spirit due to a maverick editor or publisher who leads the magazine in an exploratory, noncommercial direction”  2) What does Hamilton (2013) suggest about independent magazines in the digital age? A small but growing body of evidence suggests that small printed magazines are quietly thriving even as the global newspaper and book industries falter 3) Why does the article suggest that independent magazines might be succeeding while global magazine publishers such as Bauer are struggling? Magazines produced by large companies like Bauer Media a...