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Showing posts from October, 2026

Taylor Swift: Audience and Industries

  Read this Guardian feature on stan accounts and fandom . Answer the following questions: 1) What examples of fandom and celebrities are provided in the article? Lady Gaga’s Little Monsters, BeyoncĂ©’s Bey Hive, Taylor Swift’s Swifties, and Nicki Minaj’s Barbs. 2) Why did Taylor Swift run into trouble with her fanbase?  When the presale for Taylor Swift’s tour turned into a battle royale for fans locked out of Ticketmaster’s system, frazzled Swifties voiced their disappointment. Ticketmaster and Swift quickly apologized, with the singer  calling the process “excruciating” . Ticketmaster ended up testifying in Congress in a hearing about consolidation in the ticketing industry. 3) Do stan accounts reflect Clay Shirky's ideas regarding the 'end of audience'? How?  Yes stan accounts reflect Shirky's ideas because it's an instance of consumers who would traditionally be fans on the sidelines have the chance to post and speak about there opinion gaining their own followi...

Year 13 baseline assessment learner response

  1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential). WWW:  Good attempt for this baseline assessment. You are able to recall key stories from GQ CSP pages to support your essay. EBI:  -Revise other media effect theories  -Learn BBC's remit in relation to the Newsbeat CSP -Your essay should reference more examples from both CSP magazines especially Gentlewoman. You also need to include more on audience and industry for both magazine CSPs. 24/40  C 2) Focusing on the BBC Newsbeat question, write three ways it helps to fulfil the BBC's mission statement that you didn't include in your original assessment answer. Use the mark scheme for ideas. ·          Newsbeat informs Radio 1 listeners about the news – important events going on in the UK and around the world including breaking news and developing stories. This includes politics, economics, crime, sport and e...

Taylor Swift: Language and Representations

  Narrative Go to our Media Magazine archive (issue MM79 ) and read the feature All Too Well on Taylor Swift and how she controls her own narrative. Answer the following questions:  1) Why is Taylor Swift re-recording her earlier albums?  In 2005, aged just 15,  Swift signed a record deal with the label which gave it  ownership of the masters to her first six studio albums.  Swift’s deal with Big Machine ended in 2018 and she  signed with Republic Records, but the masters remained  with her former label, which was subsequently purchased  by American businessman Scooter Braun for a reported  $300m – with his purchase of the label, Braun became  the owner of Swift’s masters, which he sold to Disney’s  Shamrock Holdings (a private investment firm run by  the Disney family) in late 2020 on the condition that  he would continue to financially profit from them.  Swift quickly announced her intentions to re-record...

Influencers and celebrity culture

  1) Media Magazine reading Media Magazine 72 has a feature linking YouTube influencers to A Level media theories. Go to our Media Magazine archive , click on MM72 and scroll to page 60 to read the article ‘The theory of everything - using YouTubers to understand media theory’. Answer the following questions: 1) How has YouTube "democratised media creativity"? The YouTube platform  has democratised media creativity,  with ordinary users uploading their  own content: they are ‘produsers’  (producer-users) and ‘prosumers’  (producer-consumers). 2) How does YouTube and social media culture act as a form of cultural imperialism or 'Americanisation'?  We could argue  that YouTube influencers encourage  the spread of US cultural references, language and attitudes. This form of  globalisation implies a dominance of  Western cultural attitudes (cultural hegemony). 3) How do influencers reinforce capitalist ideologies?  Most globally po...

Clay Shirky: End of audience

  Media Magazine reading Media Magazine 55 has an overview of technology journalist Bill Thompson’s conference presentation on ‘What has the internet ever done for me?’ It’s an excellent summary of the internet’s brief history and its impact on society. Go to  our Media Magazine archive , click on MM55 and scroll to page 13 to read the article ‘What has the internet ever done for me?’ Answer the following questions: 1) Looking over the article as a whole, what are some of the positive developments due to the internet highlighted by Bill Thompson? Today, the network is becoming invisible, as  connectivity becomes seamless, pervasive and  fast enough to just work most of the time . 2) What are the negatives or dangers linked to the development of the internet? Makes it  next to impossible to stop spam, abuse or the  trading of images of child abuse. We should be acutely  aware of what it is,  how it works, and  how to ensure it  is a tool ...